Food & Beverage · FDD 2024 · HQ VA

Five Guys Franchise

A Five Guys Enterprises brand operating in the food & beverage sector, franchising since 2003. Financial profile from publicly filed FDDs.

$314K – $958K
Initial investment
6.0%
Royalty rate
1,757
Total locations
$1.5M
Avg unit revenue (Item 19)

The verdict

Five Guys needs $314K–$958K to open and charges a 6.0% royalty - an entry cost below the typical food & beverage franchise.

$25K
Franchise fee (Item 5)
6.0%
Royalty of gross sales (Item 6)
1.5%
Ad-fund contribution
1,757
Locations (Item 20)

Figures from Five Guys's publicly filed Franchise Disclosure Document (2024).

Investment Overview

Investment Range $314K – $958K
Total Investment
$314K – $958K
Franchise Fee
$25K
Royalty Rate
6.0%
Ad Fund Rate
1.5%

Revenue Data (Item 19)

Item 19 Disclosed Franchisor provided financial performance data
Average Revenue
$1.5M
gross revenue per location

* Revenue figures are gross revenue (sales), not profit. Actual profitability depends on operating costs, location, market conditions, and management.

Network Size & Growth

1,757
Total Locations
1,557
Franchised
200
Company-Owned
+80
Opened (Last Year)

Net Growth Rate

Year-over-year unit change

2.85% growth

30 locations closed in the last reporting year

Quick Facts

Subsector
fast casual restaurant
Founded
1986
Franchising Since
2003
Headquarters
VA
FDD Year
2024
Item 19
Disclosed

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Important Notice

Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.

What the Five Guys FDD Reveals

Five Guys, a Five Guys Enterprises franchise, has been franchising since 2003 - 17 years after the concept was founded in 1986 , currently with 1,757 total locations (1,557 franchised, 200 company-owned, a 89% franchise-to-corporate ratio that signals the operator's reliance on independent owners) in the food & beverage sector, headquartered in VA. Per the 2024 FDD, budget a total initial investment of $314K to $958K - a 205% spread between the low and high end that reflects how site size, market, and buildout scope change the capital requirement. That total bundles the franchise fee of $25K together with equipment, leasehold buildout, and the working capital needed to get through ramp-up.

Ongoing royalties run 6.0% of gross sales, plus a 1.5% national ad-fund contribution on top -- 7.5% combined out of every sales dollar. Worth noting: Five Guys is among the roughly one-third of U.S. franchisors that voluntarily disclose financial performance data in Item 19. The reported average gross revenue per location is $1.5M, which works out to about $90K in annual royalty for a typical unit. Revenue is not profit, actual franchisee take-home depends on rent, labor, cost of goods, and local demand.

The unit count trend here is positive -- Five Guys posted 2.9% net growth year-over-year (80 openings, 30 closures). Consistent expansion usually means the unit model pencils out for new owners, but a late-cycle growth spike can also come from an aggressive sales push rather than genuinely strong store-level economics.

Frequently Asked Questions

How much does a Five Guys franchise cost?
Opening a Five Guys franchise takes a total initial investment of $314K to $958K. A $25K franchise fee is part of that total. Ongoing royalties are 6.0% of gross sales.
What is the ROI for a Five Guys franchise?
Average per-location revenue reported by Five Guys is $1.5M. Revenue and profit are different questions: actual take-home depends on operating costs, location, market conditions, and management quality. Request the underlying financial performance data and speak with current franchisees to gauge real ROI.
How many Five Guys locations are there?
Five Guys has 1,757 total locations (1,557 franchised, 200 company-owned). Year-over-year, the unit count is up 2.9%.
What are the ongoing fees for a Five Guys franchise?
Five Guys's ongoing royalty is 6.0% of gross sales. There is also a 1.5% advertising fund contribution. These are ongoing costs beyond the initial buy-in, and they vary somewhat by location; the full fee details live in Items 6 and 7 of the FDD.
Is Five Guys a good franchise to buy?
Deciding if Five Guys is a good fit rests on factors specific to you: your financial situation, local market conditions, and your business goals. The network is growing at 2.9% year-over-year. Before committing, work through the standard diligence checklist -- full FDD review, Item 20 franchisee interviews (current and former), independent verification of financial claims, and a franchise attorney's review.

How Five Guys compares to the Food & Beverage sector

Five Guys's costs vs the average across 69 food & beverage brands tracked here.

Initial investment (low)
$314K
Sector avg $769K · -59%
Royalty rate
6.0%
Sector avg 5.5% · +0.5 pts
Franchise fee
$25K
Sector avg $35K · -29%

Sector averages computed across all tracked food & beverage brands from FDD Items 5–7 (FDD year 2024).

Understanding franchise investment (click to expand)
Data sourced from official state franchise disclosure registries and FDD filings. See our methodology for details. Retrieved and formatted by PlainFranchise Editorial

Source: Franchise Disclosure Documents (FDDs) Initial investment, franchise fee, royalty, and Item 19 revenue data from FDD Items 5-7 and 19 · 2024

Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.