Food & Beverage · FDD 2024 · HQ VA
Five Guys Franchise
A Five Guys Enterprises brand operating in the food & beverage sector, franchising since 2003. Financial profile from publicly filed FDDs.
- $314K – $958K
- Initial investment
- 6.0%
- Royalty rate
- 1,757
- Total locations
- $1.5M
- Avg unit revenue (Item 19)
The verdict
Five Guys needs $314K–$958K to open and charges a 6.0% royalty - an entry cost below the typical food & beverage franchise.
- $25K
- Franchise fee (Item 5)
- 6.0%
- Royalty of gross sales (Item 6)
- 1.5%
- Ad-fund contribution
- 1,757
- Locations (Item 20)
Figures from Five Guys's publicly filed Franchise Disclosure Document (2024).
Investment Overview
- Total Investment
- $314K – $958K
- Franchise Fee
- $25K
- Royalty Rate
- 6.0%
- Ad Fund Rate
- 1.5%
Revenue Data (Item 19)
- Average Revenue
- $1.5M
- gross revenue per location
* Revenue figures are gross revenue (sales), not profit. Actual profitability depends on operating costs, location, market conditions, and management.
Network Size & Growth
Net Growth Rate
Year-over-year unit change
30 locations closed in the last reporting year
Quick Facts
- Sector
- Food & Beverage
- Subsector
- fast casual restaurant
- Founded
- 1986
- Franchising Since
- 2003
- Headquarters
- VA
- FDD Year
- 2024
- Item 19
- Disclosed
Important Notice
Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.
What the Five Guys FDD Reveals
Five Guys, a Five Guys Enterprises franchise, has been franchising since 2003 - 17 years after the concept was founded in 1986 , currently with 1,757 total locations (1,557 franchised, 200 company-owned, a 89% franchise-to-corporate ratio that signals the operator's reliance on independent owners) in the food & beverage sector, headquartered in VA. Per the 2024 FDD, budget a total initial investment of $314K to $958K - a 205% spread between the low and high end that reflects how site size, market, and buildout scope change the capital requirement. That total bundles the franchise fee of $25K together with equipment, leasehold buildout, and the working capital needed to get through ramp-up.
Ongoing royalties run 6.0% of gross sales, plus a 1.5% national ad-fund contribution on top -- 7.5% combined out of every sales dollar. Worth noting: Five Guys is among the roughly one-third of U.S. franchisors that voluntarily disclose financial performance data in Item 19. The reported average gross revenue per location is $1.5M, which works out to about $90K in annual royalty for a typical unit. Revenue is not profit, actual franchisee take-home depends on rent, labor, cost of goods, and local demand.
The unit count trend here is positive -- Five Guys posted 2.9% net growth year-over-year (80 openings, 30 closures). Consistent expansion usually means the unit model pencils out for new owners, but a late-cycle growth spike can also come from an aggressive sales push rather than genuinely strong store-level economics.
Frequently Asked Questions
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Franchise Research Guides
How Five Guys compares to the Food & Beverage sector
Five Guys's costs vs the average across 69 food & beverage brands tracked here.
Sector averages computed across all tracked food & beverage brands from FDD Items 5–7 (FDD year 2024).
Understanding franchise investment (click to expand)
Read our methodology - how this data is sourced, computed, and verified.
Source: Franchise Disclosure Documents (FDDs) Initial investment, franchise fee, royalty, and Item 19 revenue data from FDD Items 5-7 and 19 · 2024
Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
| Publisher | PlainFranchise |
| Sources | Public state franchise disclosure registries and FDD filings |