Sector · 69 brands · FDD 2024

Food & Beverage Franchises

Every food & beverage franchise we track with publicly available FDD data, compare investment, fees, royalties and unit counts side by side.

$769K–$2.1M
Avg investment
$35K
Avg franchise fee
5.5%
Avg royalty
$1.7M
Avg revenue (Item 19)

The sector in one line

The food & beverage sector spans 69 brands averaging $769K–$2.1M to open at a 5.5% royalty, with Steak 'n Shake the lowest-cost entry at $10K.

69
Brands tracked
5.5%
Average royalty rate
275,847
Total locations in sector

Largest food & beverage franchises by unit count

Total locations (FDD Item 20), top 10 in this sector

locations
Source Franchise Disclosure Documents (FDD Item 20) As of 2024

What the Food & Beverage Sector Data Reveals

The food & beverage category on PlainFranchise covers 69 franchise brands with publicly available Franchise Disclosure Documents, making it a solidly populated sector with enough concept variety that prospective franchisees can triangulate investment levels, royalty norms, and revenue benchmarks across peer brands. The average initial investment across these brands runs from $769K to $2.1M, a 177% low-to-high spread that mirrors the underlying cost variance across site size, market tier, and buildout scope within the sector. The typical initial franchise fee lands near $35K, which is the upfront payment for trademark rights, training, and territory, it is a sunk cost, not a capital expenditure.

Ongoing royalties average 5.5% of gross sales across the food & beverage cohort, the single biggest ongoing cost line in most franchise P&Ls. On a franchise doing $1.7M in annual revenue, that rate translates to roughly $96K per year flowing to the franchisor before the advertising fund, rent, and labor, which is why negotiating even a small royalty discount (where allowed) materially changes unit economics. Item 19 financial performance data is available for a subset of these brands and shows an average reported gross revenue of $1.7M per location, a useful benchmark when evaluating a specific brand's revenue claim against its sector peers. Aggregate franchised-and-company unit count across the sector runs near 275,847 locations, giving a rough sense of saturation and available white-space markets.

Use this sector page as a comparative screen rather than a ranking. Two brands with similar investment ranges and royalty rates can produce radically different franchisee outcomes depending on supply-chain leverage, real-estate strategy, territory protection, and the quality of franchisor support, details that never show up in sector averages. The cards below sort alphabetically by default; click into any brand to see its full FDD-derived investment profile, Item 19 financial performance (where disclosed), unit-count trajectory, and closure rate. Always read the brand's complete current FDD and consult an independent franchise attorney before signing an FDD receipt.

Food & Beverage Franchise Brands (69)

Applebee's

Dine Brands Global

Food & Beverage
Investment Range $2.0M – $7.0M
Franchise Fee

$35K

Royalty

4.0%

Locations

1,600

Growth -3.13%
Avg Revenue$3.2M avg Item 19 Disclosed

Arby's

Inspire Brands

Food & Beverage
Investment Range $342K – $2.3M
Franchise Fee

$38K

Royalty

4.0%

Locations

3,511

Growth 0.57%
Avg Revenue$1.3M avg Item 19 Disclosed

Auntie Anne's

Focus Brands

Food & Beverage
Investment Range $191K – $464K
Franchise Fee

$30K

Royalty

6.0%

Locations

1,900

Growth 0%
Avg Revenue$600K avg Item 19 Disclosed

Baskin-Robbins

Inspire Brands

Food & Beverage
Investment Range $94K – $402K
Franchise Fee

$25K

Royalty

5.9%

Locations

7,500

Growth -1.33%
Avg Revenue$400K avg Item 19 Disclosed

Benihana

Safflower Holdings

Food & Beverage
Investment Range $2.0M – $5.0M
Franchise Fee

$50K

Royalty

6.0%

Locations

100

Growth 0%

Bojangles

Bojangles Inc

Food & Beverage
Investment Range $1.5M – $3.2M
Franchise Fee

$40K

Royalty

4.0%

Locations

820

Growth 2.44%

Buffalo Wild Wings

Inspire Brands

Food & Beverage
Investment Range $1.7M – $4.9M
Franchise Fee

$45K

Royalty

5.0%

Locations

1,260

Growth -0.79%
Avg Revenue$3.6M avg Item 19 Disclosed

Burger King

Restaurant Brands Intl

Food & Beverage
Investment Range $1.8M – $4.7M
Franchise Fee

$50K

Royalty

4.5%

Locations

18,765

Growth -0.53%
Avg Revenue$1.6M avg Item 19 Disclosed

Capriotti's Sandwich Shop

Capriotti's Franchise

Food & Beverage
Investment Range $223K – $696K
Franchise Fee

$39K

Royalty

6.0%

Locations

170

Growth 11.76%
Avg Revenue$900K avg Item 19 Disclosed

Carl's Jr

Inspire Brands

Food & Beverage
Investment Range $1.4M – $2.2M
Franchise Fee

$35K

Royalty

5.0%

Locations

1,050

Growth -0.95%

Chick-fil-A

Chick-fil-A Inc

Food & Beverage
Investment Range $343K – $2.0M
Franchise Fee

$10K

Royalty

15.0%

Locations

2,972

Growth 3.7%
Avg Revenue$5.8M avg Item 19 Disclosed

Church's Texas Chicken

High Bluff Capital

Food & Beverage
Investment Range $284K – $1.0M
Franchise Fee

$15K

Royalty

5.0%

Locations

1,500

Growth -0.67%

Cinnabon

Focus Brands

Food & Beverage
Investment Range $177K – $378K
Franchise Fee

$42K

Royalty

6.0%

Locations

1,700

Growth -0.59%
Avg Revenue$700K avg Item 19 Disclosed

Cold Stone Creamery

Kahala Brands

Food & Beverage
Investment Range $50K – $467K
Franchise Fee

$42K

Royalty

6.0%

Locations

1,500

Growth -0.67%
Avg Revenue$600K avg Item 19 Disclosed

Crumbl Cookies

Crumbl LLC

Food & Beverage
Investment Range $230K – $569K
Franchise Fee

$25K

Royalty

8.0%

Locations

1,000

Growth 17%

Culver's

Culver Franchising System

Food & Beverage
Investment Range $2.1M – $5.7M
Franchise Fee

$55K

Royalty

4.0%

Locations

930

Growth 3.76%
Avg Revenue$2.8M avg Item 19 Disclosed

Dairy Queen

Berkshire Hathaway

Food & Beverage
Investment Range $1.1M – $1.8M
Franchise Fee

$45K

Royalty

4.0%

Locations

6,800

Growth 0.29%
Avg Revenue$1.1M avg Item 19 Disclosed

Del Taco

Del Taco Restaurants

Food & Beverage
Investment Range $839K – $2.0M
Franchise Fee

$35K

Royalty

5.0%

Locations

580

Growth 0.86%

Denny's

Denny's Corp

Food & Beverage
Investment Range $1.3M – $2.4M
Franchise Fee

$40K

Royalty

4.5%

Locations

1,650

Growth -2.42%
Avg Revenue$2.1M avg Item 19 Disclosed

Domino's

Domino's Pizza Inc

Food & Beverage
Investment Range $131K – $513K
Franchise Fee

$10K

Royalty

5.5%

Locations

19,762

Growth 1.01%
Avg Revenue$1.3M avg Item 19 Disclosed

Dunkin'

Inspire Brands

Food & Beverage
Investment Range $229K – $1.7M
Franchise Fee

$40K

Royalty

5.9%

Locations

9,579

Growth 1.57%
Avg Revenue$1.2M avg Item 19 Disclosed

Dutch Bros Coffee

Dutch Bros Inc

Food & Beverage
Investment Range $150K – $500K
Locations

950

El Pollo Loco

El Pollo Loco Holdings

Food & Beverage
Investment Range $1.1M – $2.3M
Franchise Fee

$40K

Royalty

4.0%

Locations

490

Growth 2.04%

Fatburger

FAT Brands

Food & Beverage
Investment Range $700K – $1.4M
Franchise Fee

$50K

Royalty

6.0%

Locations

200

Growth 5%

Firehouse Subs

Restaurant Brands Intl

Food & Beverage
Investment Range $175K – $600K
Franchise Fee

$20K

Royalty

6.0%

Locations

1,280

Growth 2.34%
Avg Revenue$1.1M avg Item 19 Disclosed

Five Guys

Five Guys Enterprises

Food & Beverage
Investment Range $314K – $958K
Franchise Fee

$25K

Royalty

6.0%

Locations

1,757

Growth 2.85%
Avg Revenue$1.5M avg Item 19 Disclosed

Friendly's

Amici Partners Group

Food & Beverage
Investment Range $1.0M – $2.5M
Franchise Fee

$30K

Royalty

4.0%

Locations

130

Growth -3.85%

Golden Corral

Golden Corral Corp

Food & Beverage
Investment Range $2.0M – $8.0M
Franchise Fee

$50K

Royalty

4.0%

Locations

330

Growth -3.03%

Great Harvest Bread Co

Great Harvest Franchising

Food & Beverage
Investment Range $97K – $462K
Franchise Fee

$30K

Locations

200

Growth -2.5%

Hardee's

Inspire Brands

Food & Beverage
Investment Range $1.3M – $2.2M
Franchise Fee

$25K

Royalty

5.0%

Locations

1,750

Growth -1.14%

Hooters

Hooters of America

Food & Beverage
Investment Range $1.7M – $4.3M
Franchise Fee

$75K

Royalty

5.0%

Locations

340

Growth -2.94%

IHOP

Dine Brands Global

Food & Beverage
Investment Range $1.7M – $4.3M
Franchise Fee

$40K

Royalty

4.5%

Locations

1,800

Growth -1.11%
Avg Revenue$2.7M avg Item 19 Disclosed

Jack in the Box

Jack in the Box Inc

Food & Beverage
Investment Range $1.4M – $3.0M
Franchise Fee

$50K

Royalty

5.0%

Locations

2,200

Growth 0.45%
Avg Revenue$1.8M avg Item 19 Disclosed

Jamba

Focus Brands

Food & Beverage
Investment Range $238K – $484K
Franchise Fee

$25K

Royalty

6.0%

Locations

850

Growth -2.35%
Avg Revenue$600K avg Item 19 Disclosed

Jersey Mike's

Jersey Mike's Franchise Systems

Food & Beverage
Investment Range $180K – $800K
Franchise Fee

$19K

Royalty

6.5%

Locations

2,800

Growth 7.14%
Avg Revenue$1.2M avg Item 19 Disclosed

Jimmy John's

Inspire Brands

Food & Beverage
Investment Range $330K – $641K
Franchise Fee

$35K

Royalty

6.0%

Locations

2,700

Growth -0.74%
Avg Revenue$1.1M avg Item 19 Disclosed

KFC

Yum! Brands

Food & Beverage
Investment Range $1.4M – $3.0M
Franchise Fee

$45K

Royalty

5.0%

Locations

26,934

Growth -0.37%
Avg Revenue$1.4M avg Item 19 Disclosed

Little Caesars

Ilitch Holdings

Food & Beverage
Investment Range $380K – $1.8M
Franchise Fee

$20K

Royalty

6.0%

Locations

4,200

Growth 1.19%

Marco's Pizza

Marco's Franchising

Food & Beverage
Investment Range $260K – $640K
Franchise Fee

$25K

Royalty

5.5%

Locations

1,100

Growth 3.64%
Avg Revenue$1.0M avg Item 19 Disclosed

McAlister's Deli

Focus Brands

Food & Beverage
Investment Range $750K – $1.9M
Franchise Fee

$35K

Royalty

5.0%

Locations

550

Growth 1.82%
Avg Revenue$2.0M avg Item 19 Disclosed

McDonald's

McDonald's Corp

Food & Beverage
Investment Range $1.0M – $2.2M
Franchise Fee

$45K

Royalty

4.0%

Locations

40,275

Growth 0.62%
Avg Revenue$2.9M avg Item 19 Disclosed

Moe's Southwest Grill

Focus Brands

Food & Beverage
Investment Range $450K – $800K
Franchise Fee

$30K

Royalty

5.0%

Locations

700

Growth -1.43%

Noodles & Company

Food & Beverage
Investment Range $1.3M – $2.4M
Franchise Fee

$40K

Royalty

5.0%

Locations

480

Growth -2.08%

Nothing Bundt Cakes

Food & Beverage
Investment Range $440K – $810K
Franchise Fee

$35K

Royalty

7.0%

Locations

570

Growth 10.53%
Avg Revenue$1.2M avg Item 19 Disclosed

Panera Bread

JAB Holding Co

Food & Beverage
Investment Range $900K – $3.7M
Franchise Fee

$35K

Royalty

5.0%

Locations

2,137

Growth 0.47%
Avg Revenue$2.5M avg Item 19 Disclosed

Papa John's

Papa John's Intl

Food & Beverage
Investment Range $130K – $844K
Franchise Fee

$25K

Royalty

5.0%

Locations

5,752

Growth -0.87%
Avg Revenue$1.1M avg Item 19 Disclosed

Perkins Restaurant & Bakery

Ascent Restaurant Group

Food & Beverage
Investment Range $1.0M – $3.0M
Franchise Fee

$40K

Royalty

4.0%

Locations

300

Growth -1.67%

Pizza Hut

Yum! Brands

Food & Beverage
Investment Range $367K – $1.8M
Franchise Fee

$25K

Royalty

6.0%

Locations

18,381

Growth -0.82%
Avg Revenue$1.1M avg Item 19 Disclosed

Popeyes

Restaurant Brands Intl

Food & Beverage
Investment Range $383K – $3.6M
Franchise Fee

$50K

Royalty

5.0%

Locations

3,925

Growth 3.82%
Avg Revenue$1.8M avg Item 19 Disclosed

Potbelly

Potbelly Corp

Food & Beverage
Investment Range $476K – $1.0M
Franchise Fee

$30K

Royalty

6.0%

Locations

630

Growth 0.79%

Quiznos

REGO Restaurant Corp

Food & Beverage
Investment Range $93K – $300K
Franchise Fee

$25K

Royalty

7.0%

Locations

800

Growth -3.75%

Raising Cane's

Food & Beverage
Locations

790

Red Robin

Red Robin International

Food & Beverage
Investment Range $2.4M – $5.9M
Franchise Fee

$35K

Royalty

4.0%

Locations

510

Growth -1.96%

Round Table Pizza

FAT Brands

Food & Beverage
Investment Range $700K – $1.5M
Franchise Fee

$35K

Royalty

4.0%

Locations

400

Growth -2.5%

Sizzler

Collins Foods

Food & Beverage
Investment Range $1.2M – $2.5M
Franchise Fee

$30K

Royalty

4.0%

Locations

150

Growth -3.33%

Slim Chickens

Slim Chickens LLC

Food & Beverage
Investment Range $773K – $2.0M
Franchise Fee

$45K

Royalty

5.0%

Locations

220

Growth 11.36%
Avg Revenue$2.0M avg Item 19 Disclosed

Smoothie King

Smoothie King Franchises

Food & Beverage
Investment Range $263K – $1.2M
Franchise Fee

$30K

Royalty

6.0%

Locations

1,400

Growth 2.86%
Avg Revenue$600K avg Item 19 Disclosed

Sonic Drive-In

Inspire Brands

Food & Beverage
Investment Range $1.2M – $3.5M
Franchise Fee

$45K

Royalty

5.0%

Locations

3,526

Growth 0.57%
Avg Revenue$1.4M avg Item 19 Disclosed

Steak 'n Shake

Biglari Holdings

Food & Beverage
Investment Range $10K – $10K
Royalty

15.0%

Locations

460

Subway

Doctor's Associates

Food & Beverage
Investment Range $117K – $263K
Franchise Fee

$15K

Royalty

8.0%

Locations

36,969

Growth -3.79%
Avg Revenue$422K avg Item 19 Disclosed

Taco Bell

Yum! Brands

Food & Beverage
Investment Range $577K – $3.4M
Franchise Fee

$25K

Royalty

5.5%

Locations

8,228

Growth 1.58%
Avg Revenue$1.7M avg Item 19 Disclosed

TGI Fridays

Hostmore / TriArtisan

Food & Beverage
Investment Range $2.0M – $5.0M
Franchise Fee

$50K

Royalty

4.0%

Locations

650

Growth -3.08%

The Coffee Bean & Tea Leaf

International Coffee & Tea

Food & Beverage
Investment Range $335K – $820K
Franchise Fee

$40K

Royalty

6.0%

Locations

1,200

Growth -0.83%

The Habit Burger Grill

Yum! Brands

Food & Beverage
Investment Range $500K – $1.3M
Franchise Fee

$30K

Royalty

5.0%

Locations

350

Growth 5.71%

The Human Bean

Food & Beverage
Investment Range $268K – $770K
Franchise Fee

$30K

Royalty

6.0%

Locations

350

Growth 11.43%

Tropical Smoothie Cafe

Food & Beverage
Investment Range $282K – $581K
Franchise Fee

$30K

Royalty

6.0%

Locations

1,300

Growth 6.15%
Avg Revenue$1.4M avg Item 19 Disclosed

Wendy's

The Wendy's Co

Food & Beverage
Investment Range $336K – $3.7M
Franchise Fee

$40K

Royalty

4.0%

Locations

7,056

Growth 0.71%
Avg Revenue$1.6M avg Item 19 Disclosed

Whataburger

BDT & MSD Partners

Food & Beverage
Investment Range $1.1M – $2.2M
Franchise Fee

$75K

Royalty

5.0%

Locations

1,000

Growth 4%

Wingstop

Wingstop Inc

Food & Beverage
Investment Range $336K – $794K
Franchise Fee

$20K

Royalty

6.0%

Locations

2,128

Growth 9.4%
Avg Revenue$1.6M avg Item 19 Disclosed

What to do with this

How to use food & beverage sector averages before you shortlist a franchise.

  • The $769K–$2.1M average investment range spans real cost variance by site size and market tier, a specific brand's own FDD Item 7 range is what matters, not the sector average. Compare investment tiers
  • At a 5.5% average royalty, ongoing fees compound over the life of the agreement, model the multi-year cost, not just the entry price. Run the ROI calculator
  • Compare brands within food & beverage against each other, not against the whole database, cost structures vary widely between sectors and cross-sector comparisons rarely mean what they appear to. Browse all sectors

Sector averages are a starting filter, never a recommendation. Review each brand's full FDD and consult a franchise attorney or accountant before investing.

Sector averages computed from Franchise Disclosure Documents (FDD Items 5–7, FDD year 2024).

Data compiled from official state franchise disclosure registries and FDD filings. See our methodology for how this is sourced and computed.

Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.