Food & Beverage · FDD 2024 · HQ TX

Smoothie King Franchise

A Smoothie King Franchises brand operating in the food & beverage sector, franchising since 1988. Financial profile from publicly filed FDDs.

$263K – $1.2M
Initial investment
6.0%
Royalty rate
1,400
Total locations
$600K
Avg unit revenue (Item 19)

The verdict

Smoothie King needs $263K–$1.2M to open and charges a 6.0% royalty - an entry cost below the typical food & beverage franchise.

$30K
Franchise fee (Item 5)
6.0%
Royalty of gross sales (Item 6)
3.0%
Ad-fund contribution
1,400
Locations (Item 20)

Figures from Smoothie King's publicly filed Franchise Disclosure Document (2024).

Investment Overview

Investment Range $263K – $1.2M
Total Investment
$263K – $1.2M
Franchise Fee
$30K
Royalty Rate
6.0%
Ad Fund Rate
3.0%

Revenue Data (Item 19)

Item 19 Disclosed Franchisor provided financial performance data
Average Revenue
$600K
gross revenue per location

* Revenue figures are gross revenue (sales), not profit. Actual profitability depends on operating costs, location, market conditions, and management.

Network Size & Growth

1,400
Total Locations
1,400
Franchised
+80
Opened (Last Year)

Net Growth Rate

Year-over-year unit change

2.86% growth

40 locations closed in the last reporting year

Quick Facts

Subsector
fast casual restaurant
Founded
1973
Franchising Since
1988
Headquarters
TX
FDD Year
2024
Item 19
Disclosed

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Important Notice

Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.

What the Smoothie King FDD Reveals

Smoothie King, a Smoothie King Franchises franchise, has been franchising since 1988 - 15 years after the concept was founded in 1973 , currently with 1,400 total locations in the food & beverage sector, headquartered in TX. Per the 2024 FDD, budget a total initial investment of $263K to $1.2M - a 356% spread between the low and high end that reflects how site size, market, and buildout scope change the capital requirement. That total bundles the franchise fee of $30K together with equipment, leasehold buildout, and the working capital needed to get through ramp-up.

Ongoing royalties run 6.0% of gross sales with an additional 3.0% national advertising fund contribution, bringing the combined ongoing cost to 9.0% of every dollar in sales. Critically, Smoothie King does disclose financial performance data in Item 19, a voluntary disclosure that only about a third of U.S. franchisors make. The reported average gross revenue per location is $600K; at that revenue level the typical unit hands back roughly $36K a year in royalty alone. Treat revenue and profit as separate questions: rent, labor, cost of goods, and local demand all determine what a franchisee actually keeps.

Network momentum is currently positive: Smoothie King added units at a 2.9% net rate year-over-year (80 openings, 40 closures). Sustained positive growth is a signal that the unit-economics are working well enough to attract new operators, though late-stage growth can also reflect aggressive sales push rather than operational health.

Frequently Asked Questions

How much does a Smoothie King franchise cost?
Opening a Smoothie King franchise takes a total initial investment of $263K to $1.2M. A $30K franchise fee is part of that total. On top of that, royalties run 6.0% of gross sales.
What is the ROI for a Smoothie King franchise?
Average per-location revenue reported by Smoothie King is $600K. However, revenue is not profit, actual ROI depends on operating costs, location, market conditions, and management quality. Prospective franchisees should request detailed financial performance data and speak with existing franchisees.
How many Smoothie King locations are there?
Smoothie King has 1,400 total locations (1,400 franchised). The network is growing at 2.9% year-over-year.
What are the ongoing fees for a Smoothie King franchise?
Smoothie King charges a 6.0% royalty on gross sales. A further 3.0% goes to the national advertising fund. Both fees sit on top of the initial investment. Actual ongoing costs vary by location -- Items 6 and 7 of the FDD carry the complete fee schedule.
Is Smoothie King a good franchise to buy?
Whether Smoothie King is a good investment depends on multiple factors including your financial situation, market conditions, and business goals. The system's year-over-year trend is growth of 2.9%. Do the full diligence pass: read the entire FDD, call current and former franchisees off the Item 20 list, verify any financial claims independently, and loop in a franchise attorney before signing.

How Smoothie King compares to the Food & Beverage sector

Smoothie King's costs vs the average across 69 food & beverage brands tracked here.

Initial investment (low)
$263K
Sector avg $769K · -66%
Royalty rate
6.0%
Sector avg 5.5% · +0.5 pts
Franchise fee
$30K
Sector avg $35K · -15%

Sector averages computed across all tracked food & beverage brands from FDD Items 5–7 (FDD year 2024).

Understanding franchise investment (click to expand)
Data sourced from official state franchise disclosure registries and FDD filings. See our methodology for details. Retrieved and formatted by PlainFranchise Editorial

Source: Franchise Disclosure Documents (FDDs) Initial investment, franchise fee, royalty, and Item 19 revenue data from FDD Items 5-7 and 19 · 2024

Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.