Food & Beverage · FDD 2024 · HQ TX
Smoothie King Franchise
A Smoothie King Franchises brand operating in the food & beverage sector, franchising since 1988. Financial profile from publicly filed FDDs.
- $263K – $1.2M
- Initial investment
- 6.0%
- Royalty rate
- 1,400
- Total locations
- $600K
- Avg unit revenue (Item 19)
The verdict
Smoothie King needs $263K–$1.2M to open and charges a 6.0% royalty - an entry cost below the typical food & beverage franchise.
- $30K
- Franchise fee (Item 5)
- 6.0%
- Royalty of gross sales (Item 6)
- 3.0%
- Ad-fund contribution
- 1,400
- Locations (Item 20)
Figures from Smoothie King's publicly filed Franchise Disclosure Document (2024).
Investment Overview
- Total Investment
- $263K – $1.2M
- Franchise Fee
- $30K
- Royalty Rate
- 6.0%
- Ad Fund Rate
- 3.0%
Revenue Data (Item 19)
- Average Revenue
- $600K
- gross revenue per location
* Revenue figures are gross revenue (sales), not profit. Actual profitability depends on operating costs, location, market conditions, and management.
Network Size & Growth
Net Growth Rate
Year-over-year unit change
40 locations closed in the last reporting year
Quick Facts
- Sector
- Food & Beverage
- Subsector
- fast casual restaurant
- Founded
- 1973
- Franchising Since
- 1988
- Headquarters
- TX
- FDD Year
- 2024
- Item 19
- Disclosed
Important Notice
Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.
What the Smoothie King FDD Reveals
Smoothie King, a Smoothie King Franchises franchise, has been franchising since 1988 - 15 years after the concept was founded in 1973 , currently with 1,400 total locations in the food & beverage sector, headquartered in TX. Per the 2024 FDD, budget a total initial investment of $263K to $1.2M - a 356% spread between the low and high end that reflects how site size, market, and buildout scope change the capital requirement. That total bundles the franchise fee of $30K together with equipment, leasehold buildout, and the working capital needed to get through ramp-up.
Ongoing royalties run 6.0% of gross sales with an additional 3.0% national advertising fund contribution, bringing the combined ongoing cost to 9.0% of every dollar in sales. Critically, Smoothie King does disclose financial performance data in Item 19, a voluntary disclosure that only about a third of U.S. franchisors make. The reported average gross revenue per location is $600K; at that revenue level the typical unit hands back roughly $36K a year in royalty alone. Treat revenue and profit as separate questions: rent, labor, cost of goods, and local demand all determine what a franchisee actually keeps.
Network momentum is currently positive: Smoothie King added units at a 2.9% net rate year-over-year (80 openings, 40 closures). Sustained positive growth is a signal that the unit-economics are working well enough to attract new operators, though late-stage growth can also reflect aggressive sales push rather than operational health.
Frequently Asked Questions
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Franchise Research Guides
How Smoothie King compares to the Food & Beverage sector
Smoothie King's costs vs the average across 69 food & beverage brands tracked here.
Sector averages computed across all tracked food & beverage brands from FDD Items 5–7 (FDD year 2024).
Understanding franchise investment (click to expand)
Read our methodology - how this data is sourced, computed, and verified.
Source: Franchise Disclosure Documents (FDDs) Initial investment, franchise fee, royalty, and Item 19 revenue data from FDD Items 5-7 and 19 · 2024
Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
| Publisher | PlainFranchise |
| Sources | Public state franchise disclosure registries and FDD filings |