Food & Beverage · FDD 2024 · HQ MI

Domino's Franchise

A Domino's Pizza Inc brand operating in the food & beverage sector, franchising since 1967. Financial profile from publicly filed FDDs.

$131K – $513K
Initial investment
5.5%
Royalty rate
19,762
Total locations
$1.3M
Avg unit revenue (Item 19)

The verdict

Domino's needs $131K–$513K to open and charges a 5.5% royalty - an entry cost below the typical food & beverage franchise.

$10K
Franchise fee (Item 5)
5.5%
Royalty of gross sales (Item 6)
6.0%
Ad-fund contribution
19,762
Locations (Item 20)

Figures from Domino's's publicly filed Franchise Disclosure Document (2024).

Investment Overview

Investment Range $131K – $513K
Total Investment
$131K – $513K
Franchise Fee
$10K
Royalty Rate
5.5%
Ad Fund Rate
6.0%

Revenue Data (Item 19)

Item 19 Disclosed Franchisor provided financial performance data
Average Revenue
$1.3M
gross revenue per location

* Revenue figures are gross revenue (sales), not profit. Actual profitability depends on operating costs, location, market conditions, and management.

Network Size & Growth

19,762
Total Locations
19,762
Franchised
+700
Opened (Last Year)

Net Growth Rate

Year-over-year unit change

1.01% growth

500 locations closed in the last reporting year

Quick Facts

Subsector
quick service restaurant
Founded
1960
Franchising Since
1967
Headquarters
MI
FDD Year
2024
Item 19
Disclosed

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Important Notice

Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.

What the Domino's FDD Reveals

Domino's, a Domino's Pizza Inc franchise, has been franchising since 1967 - 7 years after the concept was founded in 1960 , currently with 19,762 total locations in the food & beverage sector, headquartered in MI. Per the 2024 FDD, budget a total initial investment of $131K to $513K, with the 292% low-to-high spread driven mainly by site size, market, and how extensive the buildout runs. This figure includes the franchise fee of $10K, equipment, leasehold improvements, and initial working capital through the ramp-up period.

Ongoing royalties run 5.5% of gross sales with an additional 6.0% national advertising fund contribution, bringing the combined ongoing cost to 11.5% of every dollar in sales. Critically, Domino's does disclose financial performance data in Item 19, a voluntary disclosure that only about a third of U.S. franchisors make. The reported average gross revenue per location is $1.3M, meaning the typical unit pays roughly $72K per year in royalty alone. Revenue is not profit, actual franchisee take-home depends on rent, labor, cost of goods, and local demand.

Domino's's network is expanding: unit count grew at a 1.0% net rate over the past year (700 openings, 500 closures). Growing networks tend to signal healthy unit economics for prospective operators, though it is worth distinguishing organic demand from an aggressive franchise-sales push.

Frequently Asked Questions

How much does a Domino's franchise cost?
Opening a Domino's franchise takes a total initial investment of $131K to $513K. A $10K franchise fee is part of that total. Expect ongoing royalties of 5.5% of gross sales after opening.
What is the ROI for a Domino's franchise?
Domino's reports average revenue of $1.3M per location. That figure is revenue, not profit -- real ROI hinges on operating costs, location, market conditions, and how well the unit is run. Ask the franchisor for detailed financial performance data and talk to existing franchisees before assuming a return.
How many Domino's locations are there?
There are 19,762 Domino's locations in operation, of which 19,762 are franchised. The network is growing at 1.0% year-over-year.
What are the ongoing fees for a Domino's franchise?
Domino's's ongoing royalty is 5.5% of gross sales. A further 6.0% goes to the national advertising fund. Both fees sit on top of the initial investment. Actual ongoing costs vary by location -- Items 6 and 7 of the FDD carry the complete fee schedule.
Is Domino's a good franchise to buy?
There is no universal answer for whether Domino's is a good investment, it comes down to your own financial situation, the local market, and your business goals. The system's year-over-year trend is growth of 1.0%. Do the full diligence pass: read the entire FDD, call current and former franchisees off the Item 20 list, verify any financial claims independently, and loop in a franchise attorney before signing.

How Domino's compares to the Food & Beverage sector

Domino's's costs vs the average across 69 food & beverage brands tracked here.

Initial investment (low)
$131K
Sector avg $769K · -83%
Royalty rate
5.5%
Sector avg 5.5% · 0 pts
Franchise fee
$10K
Sector avg $35K · -72%

Sector averages computed across all tracked food & beverage brands from FDD Items 5–7 (FDD year 2024).

Understanding franchise investment (click to expand)
Data sourced from official state franchise disclosure registries and FDD filings. See our methodology for details. Retrieved and formatted by PlainFranchise Editorial

Source: Franchise Disclosure Documents (FDDs) Initial investment, franchise fee, royalty, and Item 19 revenue data from FDD Items 5-7 and 19 · 2024

Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.