Home Services · FDD 2024 · HQ NE

The Maids Franchise

A The Maids Home Services brand operating in the home services sector, franchising since 1981. Financial profile from publicly filed FDDs.

$85K – $156K
Initial investment
3.5%
Royalty rate
1,300
Total locations

The verdict

The Maids needs $85K–$156K to open and charges a 3.5% royalty - an entry cost in line with the typical home services franchise.

$13K
Franchise fee (Item 5)
3.5%
Royalty of gross sales (Item 6)
1.5%
Ad-fund contribution
1,300
Locations (Item 20)

Figures from The Maids's publicly filed Franchise Disclosure Document (2024).

Investment Overview

Investment Range $85K – $156K
Total Investment
$85K – $156K
Franchise Fee
$13K
Royalty Rate
3.5%
Ad Fund Rate
1.5%

Revenue Data (Item 19)

Item 19 Not Disclosed

This franchisor did not provide financial performance data in their FDD. This is common, disclosure is optional.

Network Size & Growth

1,300
Total Locations
1,300
Franchised
+50
Opened (Last Year)

Net Growth Rate

Year-over-year unit change

1.54% growth

30 locations closed in the last reporting year

Quick Facts

Sector
Home Services
Subsector
cleaning
Founded
1979
Franchising Since
1981
Headquarters
NE
FDD Year
2024
Item 19
Not Disclosed

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Important Notice

Data sourced from publicly available FDD filings. Not financial advice. Consult a franchise attorney and accountant before investing. Past performance does not guarantee future results.

What the The Maids FDD Reveals

The Maids, a The Maids Home Services franchise, has been franchising since 1981 - 2 years after the concept was founded in 1979 , currently with 1,300 total locations in the home services sector, headquartered in NE. According to the 2024 FDD, the total initial investment ranges from $85K to $156K - a 84% spread between the low and high end that reflects how site size, market, and buildout scope change the capital requirement. This figure includes the franchise fee of $13K, equipment, leasehold improvements, and initial working capital through the ramp-up period.

Ongoing royalties run 3.5% of gross sales with an additional 1.5% national advertising fund contribution, bringing the combined ongoing cost to 5.0% of every dollar in sales. Notably, The Maids does not disclose financial performance (Item 19) in its FDD. That is common (Item 19 is optional under the FTC Franchise Rule) but it puts the burden on prospective buyers to survey existing franchisees (Item 20 contact list), model unit economics from public comparables, and demand validated profit-and-loss data before signing.

Network momentum is currently positive: The Maids added units at a 1.5% net rate year-over-year (50 openings, 30 closures). Sustained positive growth is a signal that the unit-economics are working well enough to attract new operators, though late-stage growth can also reflect aggressive sales push rather than operational health. Before committing capital, triangulate this summary against the full FDD, a franchise attorney's review, and direct conversations with five or more current and former franchisees from Item 20.

Frequently Asked Questions

How much does a The Maids franchise cost?
The total initial investment for a The Maids franchise ranges from $85K to $156K. The initial franchise fee is $13K. Ongoing royalties are 3.5% of gross sales.
What is the ROI for a The Maids franchise?
The Maids does not disclose financial performance data (Item 19) in their FDD. ROI varies significantly by location, market, and operator. Contact existing franchisees for firsthand financial information.
How many The Maids locations are there?
The Maids has 1,300 total locations (1,300 franchised). The network is growing at 1.5% year-over-year.
What are the ongoing fees for a The Maids franchise?
The Maids charges a 3.5% royalty on gross sales. There is also a 1.5% advertising fund contribution. These ongoing fees are in addition to the initial franchise investment. Actual total ongoing costs vary by location, franchisees should review Items 6 and 7 of the FDD for complete fee details.
Is The Maids a good franchise to buy?
Whether The Maids is a good investment depends on multiple factors including your financial situation, market conditions, and business goals. The network is growing at 1.5% year-over-year. Key due diligence steps include reviewing the full FDD, speaking with current and former franchisees (Item 20), validating financial claims, and consulting a franchise attorney.
Where does PlainFranchise get its data?
Franchise data is sourced from publicly available Franchise Disclosure Documents (FDDs) and public filings. FDDs are required by the FTC Franchise Rule and contain standardized financial and operational information. Industry benchmark context draws on U.S. Census Bureau business statistics. Data is for informational purposes only and should be verified with the franchisor before making investment decisions. Verify with FTC → · U.S. Census Bureau →

How The Maids compares to the Home Services sector

The Maids's costs vs the average across 31 home services brands tracked here.

Initial investment (low)
$85K
Sector avg $87K · -2%
Royalty rate
3.5%
Sector avg 6.9% · -3.4 pts
Franchise fee
$13K
Sector avg $33K · -62%

Sector averages computed across all tracked home services brands from FDD Items 5–7 (FDD year 2024).

Data sourced from official state franchise disclosure registries and FDD filings. See our methodology for details. Retrieved and formatted by PlainFranchise Editorial

Source: U.S. Small Business Administration (SBA) Franchise opportunity, investment, and SBA loan data · 2025