Sector · 31 brands · FDD 2024
Retail Franchises
Every retail franchise we track with publicly available FDD data, compare investment, fees, royalties and unit counts side by side.
- $326K–$772K
- Avg investment
- $34K
- Avg franchise fee
- 5.4%
- Avg royalty
- $950K
- Avg revenue (Item 19)
The sector in one line
The retail sector spans 31 brands averaging $326K–$772K to open at a 5.4% royalty, with 7-Eleven the lowest-cost entry at $37K.
- 31
- Brands tracked
- 5.4%
- Average royalty rate
- 129,715
- Total locations in sector
Largest retail franchises by unit count
Total locations (FDD Item 20), top 10 in this sector
- 7-Eleven
7-Eleven
83,000 locations
- Ace Hardware 5,800
Ace Hardware
5,800 locations
- The UPS Store 5,600
The UPS Store
5,600 locations
- Snap-on Tools 4,600
Snap-on Tools
4,600 locations
- Great Clips 4,500
Great Clips
4,500 locations
- True Value 4,400
True Value
4,400 locations
- Supercuts 2,700
Supercuts
2,700 locations
- GNC 2,600
GNC
2,600 locations
- Sport Clips 1,900
Sport Clips
1,900 locations
- Hallmark 1,800
Hallmark
1,800 locations
What the Retail Sector Data Reveals
The retail category on PlainFranchise covers 31 franchise brands with publicly available Franchise Disclosure Documents, making it a solidly populated sector with enough concept variety that prospective franchisees can triangulate investment levels, royalty norms, and revenue benchmarks across peer brands. The average initial investment across these brands runs from $326K to $772K, a 137% low-to-high spread that mirrors the underlying cost variance across site size, market tier, and buildout scope within the sector. The typical initial franchise fee lands near $34K, which is the upfront payment for trademark rights, training, and territory, it is a sunk cost, not a capital expenditure.
Ongoing royalties average 5.4% of gross sales across the retail cohort, the single biggest ongoing cost line in most franchise P&Ls. On a franchise doing $950K in annual revenue, that rate translates to roughly $51K per year flowing to the franchisor before the advertising fund, rent, and labor, which is why negotiating even a small royalty discount (where allowed) materially changes unit economics. Item 19 financial performance data is available for a subset of these brands and shows an average reported gross revenue of $950K per location, a useful benchmark when evaluating a specific brand's revenue claim against its sector peers. Aggregate franchised-and-company unit count across the sector runs near 129,715 locations, giving a rough sense of saturation and available white-space markets.
Use this sector page as a comparative screen rather than a ranking. Two brands with similar investment ranges and royalty rates can produce radically different franchisee outcomes depending on supply-chain leverage, real-estate strategy, territory protection, and the quality of franchisor support, details that never show up in sector averages. The cards below sort alphabetically by default; click into any brand to see its full FDD-derived investment profile, Item 19 financial performance (where disclosed), unit-count trajectory, and closure rate. Always read the brand's complete current FDD and consult an independent franchise attorney before signing an FDD receipt.
Retail Franchise Brands (31)
7-Eleven
7-Eleven Inc
83,000
Ace Hardware
Ace Hardware Corp
$5K
5,800
AlphaGraphics
AlphaGraphics Inc
$45K
280
Batteries Plus
Batteries Plus LLC
$30K
5.0%
730
Drybar
WellBiz Brands
$35K
7.0%
155
Elements Massage
WellBiz Brands
$39K
6.0%
270
European Wax Center
$30K
6.0%
1,000
Fantastic Sams
Dessange International
$30K
6.0%
1,000
FASTSIGNS
FASTSIGNS Holdings
$50K
6.0%
780
GNC
General Nutrition Centers
$40K
6.0%
2,600
Great Clips
Great Clips Inc
$20K
6.0%
4,500
Hallmark
Hallmark Cards
1,800
Hand & Stone Massage
Franchisor Inc
$49K
6.0%
600
Massage Envy
Roark Capital Group
$45K
6.0%
1,100
Minuteman Press
Minuteman Press Intl
$48K
6.0%
1,000
MY SALON Suite
GLOW Brands
$50K
6.0%
380
Once Upon A Child
Winmark Corp
$25K
5.0%
370
Pak Mail
Pak Mail Centers of America
$30K
5.0%
500
Pet Supplies Plus
Franchise Group Inc
$48K
2.0%
700
Phenix Salon Suites
Phenix Salon Suites Franchising
$50K
6.0%
370
Pinch A Penny
Pinch A Penny Inc
$20K
3.0%
280
Plato's Closet
Winmark Corp
$25K
5.0%
500
Play It Again Sports
Winmark Corp
$25K
5.0%
300
PostNet
PostNet Intl Franchise Corp
$30K
5.0%
900
Signarama
Signarama Inc
$50K
6.0%
900
Snap-on Tools
Snap-on Inc
$18K
4,600
Sola Salon Studios
WellBiz Brands
$55K
5.5%
700
Sport Clips
Sport Clips Inc
$25K
6.0%
1,900
Supercuts
Regis Corp
$20K
4.0%
2,700
The UPS Store
UPS
$30K
5.0%
5,600
True Value
True Value Co
4,400
Read our methodology - how this data is sourced, computed, and verified.
What to do with this
How to use retail sector averages before you shortlist a franchise.
- The $326K–$772K average investment range spans real cost variance by site size and market tier, a specific brand's own FDD Item 7 range is what matters, not the sector average. Compare investment tiers
- At a 5.4% average royalty, ongoing fees compound over the life of the agreement, model the multi-year cost, not just the entry price. Run the ROI calculator
- Compare brands within retail against each other, not against the whole database, cost structures vary widely between sectors and cross-sector comparisons rarely mean what they appear to. Browse all sectors
Sector averages are a starting filter, never a recommendation. Review each brand's full FDD and consult a franchise attorney or accountant before investing.
Related
Sector averages computed from Franchise Disclosure Documents (FDD Items 5–7, FDD year 2024).
Data compiled from official state franchise disclosure registries and FDD filings. See our methodology for how this is sourced and computed.
Every figure on PlainFranchise is rendered directly from Franchise Disclosure Document (FDD) source data, no number is typed in by an editor. This page draws directly on Franchise Disclosure Document (FDD) source data, no figure is typed in by an editor. See our editorial standards & corrections policy, the methodology behind these numbers, or report a data error.
| Publisher | PlainFranchise |
| Sources | Public state franchise disclosure registries and FDD filings |